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Scott Smith

Sep 7, 2026 · 3:09 PM

Life Insurance doesn't have to be complicated.

Life insurance doesn’t have to be complicated. If you have a simple prompt for bringing up life insurance, asking the right questions, and making the recommendation, it becomes a natural part of serving your clients. And here’s the important part: you have to actually sell it. Don’t assume your client already has enough coverage. Don’t decide they can’t afford it. And don’t skip the conversation because it feels uncomfortable. Ask the questions. Find the need. Educate your client. Make the recommendation. A simple process + consistent conversations = more families protected. That’s what being an insurance professional is all about.

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